SOMETIMES BIGGER IS BETTER

Be the first to taste our new 50g meat sticks, crafted from premium grass-fed beef. Choose from 100% beef or our special limited-edition blends with 10% nutrient-rich liver.

Launching soon!

why

BIG PRIMAL?

Nutrient dense

Inclusion of beef liver for exceptional nutrition.

It's bigger

50g size, double the typical meat stick with more protein.

Natural ingredients

Real beef. Real liver. No artificial sh*t.

Wood smoked

Layers of flavourful complexity.

Wood smoked

Layers of flavourful complexity.

Hi, we’re
Aaron and Ben

Hi, we’re Aaron and Ben

We met while living in Malaysia, sharing a passion for fitness and nutrition. Aaron is a professional racing driver manager with a background in nutrition, and Ben is a seasoned management consultant with experience in strategic communications, working across media, music, sports, and government.

With a mutual commitment to healthy eating and high-quality protein, we conceived Big Primal. We wanted a beef stick which packed more punch: more protein in a serve, more than a ‘snack’, and blending nutrient-rich beef liver.

That’s what we are aiming to deliver to you, our like-minded community. Folks that prioritize top-quality nutrition.

We are crafting some unique flavourful blends: Ben’s favourite flavour, jalapeno, adds a spicy kick, while Aaron prefers the savoury garlic and rosemary blend. But, we want your input, so join the community and have your say in the survey.

Sign up now to be the first to experience our game-changing, high-protein meat sticks.

About

BEEF LIVER

Our artisanal beef and liver meat sticks are made with grass-fed and finished beef with 10% liver mix.

Nutrient Powerhouse

Beef liver is packed with essential vitamins and minerals, making it one of the most nutrient-dense foods available.

High in Protein

Loaded with high-quality protein to support muscle growth and repair.

Rich in Vitamin A

Boosts immune function, supports eye health, and promotes healthy skin.

Abundant in B12

Vital for energy production, brain function, and red blood cell formation.

Loaded with Iron

Helps prevent anemia by boosting iron levels and enhancing oxygen transport in the body.

Packed with Folate

Essential for DNA synthesis, cell growth, and overall metabolic health.

High in Copper & Zinc

Supports cardiovascular health, helps in iron absorption, immune function, wound healing, and protein synthesis.

don’t miss out!

Register now to be among the first to try Big Primal Meat Sticks.